My Social Enterprise / Brand Identity — ブランド × ソーシャル | Tokyo Design Studio

2024 ── Brand · Social

My Social Enterprise / Brand Design──ブランド × ソーシャル

My Social Enterpriseのためのブランドアイデンティティ・デザイン。

Branding for My Social Enterprise, an Australian-based social enterprise dedicated to bridging the gap between corporations and non-profit groups.

My Social Enterprise — Brand · Social
Client
My Social Enterprise
Year
2024
Sector
Brand · Social
Services
  • Art Direction
  • Branding

𝗩𝗶𝘀𝘂𝗮𝗹 𝗜𝗱𝗲𝗻𝘁𝗶𝘁𝘆 𝗮𝗻𝗱 𝗧𝘆𝗽𝗼𝗴𝗿𝗮𝗽𝗵𝘆

The branding for My Social Enterprise by TDS AUSTRALIA incorporates vibrant and subtle colors, reflecting an energetic approach and a serious commitment to social change.

𝗧𝘆𝗽𝗼𝗴𝗿𝗮𝗽𝗵𝘆 𝗮𝗻𝗱 𝗩𝗶𝘀𝘂𝗮𝗹 𝗡𝗮𝗿𝗿𝗮𝘁𝗶𝘃𝗲

The primary color scheme includes shades of blue, black, and white, while secondary colors are used sparingly to highlight specific elements.

𝗖𝗼𝗻𝘀𝗶𝘀𝘁𝗲𝗻𝘁 𝗩𝗶𝘀𝘂𝗮𝗹 𝗟𝗮𝗻𝗴𝘂𝗮𝗴𝗲

Typography plays a pivotal role in the visual identity of My Social Enterprise. The primary typeface chosen is sleek and contemporary, projecting modernity and forward-thinking that aligns with the brand ethos.

Background

By adhering to typographic guidelines and utilizing high-quality, authentic imagery mirroring the communities served, My Social Enterprise creates a consistent visual language that effectively communicates its mission and values.

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Brand identity, web design, creative production. Tokyo · Sydney · Saigon.

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